Self-Promotion Booklet

4 Full-Color Print Run

Tools
InDesign, Illustrator, Photoshop

Overview

This entails a visually compelling self-promotional booklet that highlights my significant life events and interests, aimed at family, friends, and potential employers. It serves as a showcase of design prowess, incorporating personal narrative and professional aspirations within a cohesive visual framework..

Constraints

24 pages minimum, 8” x 8” saddle-stitched format with your name as a key design element on the cover.


At least 4 pages must be full-bleed, with the document set up for .25" bleed on all sides.


Limit of 4 full-color print runs; all other pages must use Black + one additional color, including tints and grays.

BOOKLET Pages

Let’s discuss how I can move your next project forward.

✉︎ matthew@kenneys.net

© 2025 Matthew Kenney. All rights reserved. 

© 2025 Matthew Kenney. All rights reserved. 

✉︎ matthew@kenneys.net

© 2025 Matthew Kenney. All rights reserved. 

✉︎ matthew@kenneys.net

Tools
InDesign, Illustrator, Photoshop

35 Years of Bedel Magazine

Our Story, Your Success

Self-Promotion Booklet

4 Full-Color Print Run

Self-Promotion Booklet

4 Full-Color Print Run

Constraints

24 pages minimum, 8” x 8” saddle-stitched format with your name as a key design element on the cover.


At least 4 pages must be full-bleed, with the document set up for .25" bleed on all sides.


Limit of 4 full-color print runs; all other pages must use Black + one additional color, including tints and grays.

Overview of Case Study

Overview

Overview

Bedel Financial, a fee-only wealth management firm, was founded by Elaine Bedel, an Executive on Loan to Indiana Destination Development Corp. (IDDC) and a former President of Indiana Economic Development Corp. (IEDDC). The firm emphasizes financial transparency and security, offering personalized advisory services tailored to each client’s goals. Their experienced team provides expert guidance to help clients confidently navigate complex financial decisions.

This entails a visually compelling self-promotional booklet that highlights my significant life events and interests, aimed at family, friends, and potential employers. It serves as a showcase of design prowess, incorporating personal narrative and professional aspirations within a cohesive visual framework..

This entails a visually compelling self-promotional booklet that highlights my significant life events and interests, aimed at family, friends, and potential employers. It serves as a showcase of design prowess, incorporating personal narrative and professional aspirations within a cohesive visual framework..

Solution

Constraints

Elevated client engagement by streamlining content integration with a modular layout, refined typographic hierarchies, and dynamic kinetic elements. Revitalized imagery, optimized QR code interactivity, a crafted arrow timeline that invites readers to continue the journey, while iterative stakeholder feedback synchronized heritage with modern minimalism.

24 pages minimum, 8” x 8” saddle-stitched format with your name as a key design element on the cover.


At least 4 pages must be full-bleed, with the document set up for .25" bleed on all sides.


Limit of 4 full-color print runs; all other pages must use Black + one additional color, including tints and grays.

Magazine Pages

Booklet Pages

BOOKLET Pages

Note: The body copy on the "Letter from Elaine" spread was later changed with copy from the CEO.

⭐️

Connect to Content

Add layers or components to make infinite auto-playing slideshows.

Let’s discuss how I can move your next project forward.